If you are looking to purchase a new home this year, you don’t have to wait until Spring.
Whether you want something bigger, smaller, more updated, more functional, closer to work/family/friends/school, January is a wonderful time to go ahead and list your home and get settled into a new space that better fits your lifestyle – before the spring season.
There are so many advantages to selling your home in the colder months. Below are a few of our favorites to consider:
1. Many sellers will wait until spring, so the competition will be greater.
It’s true that there are also fewer buyers in January, but there are plenty of reasons people have to move year-round including a job change, marriage, a growing family, etc. There are plenty of buyers out there in January with less competition!
2. Buyers are often more serious in the winter months.
Casual buyers come out in the spring just explore their options. But in January, the buyers that are out there are looking to make a purchase, often with a great deal of urgency.
3. You’ll have less people at open houses and less showings.
Wait, is that a good thing? Less people walking through your home and fewer times that you have to quickly clean and prep for a showing can definitely be a good thing. Most people would prefer 5 real buyers than 10 people who are just curious.
4. You have the opportunity to show how well your home does in the winter.
Maybe you have a short driveway that is easy to shovel snow. Or maybe you can fill your home with a great scent that makes people envision the holiday memories they could create. Or maybe you have great exterior lighting that buyers will get the chance to see because it gets dark earlier. The fact that it’s winter allows you to be a bit creative and show off features that buyers may not think about during other times of the year.
5. January and February are big months for corporate relocations.
People moving for a new job have to move. Many of them move into temporary housing because they can’t find something they really like. But, a permanent place to call home is almost always preferred and your home could be a great fit for someone coming from out of town.
6. The holidays are over.
People are usually less busy in January. Holiday parties, shopping for gifts and all of the festivities have come to an end. They have more time on their hands and may also be using the new year as a time to reflect and decide what will bring them more happiness this year. This could mean downsizing, getting more space or moving closer to family.
7. The internet makes home searching easy year-round.
Before the internet, Spring was the time where people got back outside, and with that brought home buyers. But now that people are in front of their computers, phones and tablets for hours a day, marketing your home and getting in front of people who are interested in moving can be done online just as well in January as it can in the Spring.
8. Bonuses and inheritances often occur in late December.
At the end of the year, people tend to take a closer look at finances and some receive bonuses at work. December also means a lot of family events where some receive large cash gifts and get advice from family on the benefits of homeownership. It’s not unusual for people to suddenly become in the market to buy a new home right after the holidays.
We can make selling a home in January feel much less daunting! Give us a call to get your home listed before inventory floods the market this spring!